Notes from Jeff York

Small business marketing thoughts from a marketing small business owner

Posts Tagged ‘new year’s resolution

Read more blogs

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It’s rather odd to be reading  a blog that suggests that you would be wise to read more blogs, but there you have it. I believe this is a grand idea for a New Year’s Resolution (in case you were looking for one).

Why, you may ask. Simply put, it’s a great way to have you ear to the ground for what’s new in your area of interest. Wondering what’s coming out in the area of electronics? Many manufactures are more than happy to serve you up with a healthy dose of new. Politics? Even the president-elect has his own blog running.

While I strongly advocate reading trade journals, attending conferences and seminars, and doing anything else you can to remain current in your field, when you have only a short period of down time, a great way to get a quick fix of knowledge is a blog-reading. Little capsules of knowledge and information that can be swallowed in a few minutes are scattered all over the Internet for you to find.

Make yourself a promise to get ahead in your field. And keep in mind blogs.

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Written by Jeff York

January 11, 2009 at 5:20 pm

Find a cheering section

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Yea you!p1_auburncheer

Let’s be honest, everyone has an ego. And that ego likes to be stroked from time to time. That ego also gets bruised from time to time as well. What do you do when these times present themselves?

Your spouse can only do so much. After all, it’s possible but unlikely that they are in your field. They probably don’t know all the nuances of your stories. As much as I tell people that my wife knows more about the business of television than any other banker in history, she still only gets my stories so far. But when I’m facing certain decisions, she can only help so far. Where else can one turn?

You’ve probably heard that it’s wise to be cultivating your business and career relationships all the time, not just when you’re in the job market. This is true, but it also has other positive consequences. By maintaining a solid Rolodex of contacts and keeping in contact, you have a first level of business peers that have a genuine interest in you and your success. They have likely to have a perspective that you can tap into when needed. It’s also a great two-way street. They will look for your help and guidance when they are challenged. You can celebrate their victories with them. And at the same time, they will genuinely went to celebrate your victories.

Are you keeping in touch with the good people you like and respect from your business past? Have you lost touch with people that you miss? Why wait to make a New Year’s Resolution to be better about it? It’s likely they want to hear from you…today. Do it.