Notes from Jeff York

Small business marketing thoughts from a marketing small business owner

When is good enough not good enough?

with one comment

It’s a phase that many of us hear all the time. It’s a phase that sends shivers up my spine.

“Ah, that’s good enough.”

Almost sounds like quitting on a project. Almost sounds like someone could do better if they wanted to, but it’s just not worth the effort. Almost sounds like someone regards the task as beneath their best efforts.

So I have to ask, if that’s the case, why bother?

However, I have a tendency to go the other way. I want everything that I work on to be perfect. I need to learn that there is a time when you have to balance doing the best job possible with delivering on-time. I once heard a saying, “Audio engineers never finish an album. They just give up on it.”

But just the same, at what point is it acceptable to stop working on a project? When it is acceptable to walk away when there’s something that can be done to make it better?

More importantly, at what point is it acceptable to accept mediocrity in employees? When is it acceptable to keep someone around that just does enough to get by? When is it time to make room for someone with the interest and desire to learn more and do better.

You have to weigh both sides of the equation. When is the project do? What really needs to be delivered? Will there be the opportunity at a later date to revisit, rebuild, and/or improve?

I like to live by the motto “Try your best. Do your best. Be the best.” Because, in my opinion, at the end of the day, if you can look back and respond “yes” to the questions “does it fulfill the need/expectation of the client” and “are you proud of it,” then it’s good enough.

If not, it’s just not good enough.

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Written by Jeff York

April 10, 2009 at 10:11 pm

One Response

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  1. […] look good enough to not get fired.  Start creating change and you may create an environment where good enough isn’t good enough anymore.  You might start having employee’s weaknesses exposed.  A […]


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